23 November 2015

Sir Ian was at The Maslow on Monday speaking about his project along with the charities and sponsors.

Sir Ian Beefy Botham:

"I am really looking forward to coming back to South Africa, a country I love and have spent a lot of time in to complete my next walk. It will be a challenge, those hills of Cape Town, the heat of Johannesburg and having to walk past those wineries with out sampling any!! I am excited about walking in Soweto, a place I have not been to for many years. 4 fantastic charities are benefitting from the project and we have great support from our sponsors, which is so important to making these events happen."


Rupert Ellwood, Waitrose Head of Marketing, said: “Waitrose is delighted to be supporting Sir Ian Botham’s walk across South Africa. We have been proud sponsors of England Cricket for the past two years and the opportunity to be involved with this challenge is a great extension to that commitment. “We are proud that Sir Ian has chosen the Waitrose Foundation as one of the charities that will benefit from his walks. Our Foundation, which is marking it’s 10th anniversary this year, helps improve the lives of the workers and communities that supply our products, including, from South Africa, citrus fruits, avocados and wine. The Foundation supports programmes that improve access to quality education, health facilities, community development and environmental sustainability.


“For the walk, we are working alongside our business partner in South Africa, Food Lovers Market, who will be providing food and drinks for the walkers as they cover the country, as well as offering their customers the chance to join the walk this winter.”


Food Lovers Market:

“We are excited to be a sponsor of Beefy’s walk across the rainbow nation. As the leading fresh produce retailer in Southern Africa, and the only stockist of premium Waitrose products in Africa, we have always believed in putting ‘heart’ into everything we do. We are proud that we can do just that by supporting Sir. Ian Botham’s very important walk for charities in South Africa.”


South African Airlines:

"Supporting Sir Ian Botham on his forthcoming walk across South Africa is a natural fit for South African Airways in the UK and we regard it as an honour to be partnering such a great initiative.


Sir Ian is a cricket icon and his global charity work has matched this status being recognised globally. As well as bringing Sir Ian to South Africa, SAA has teamed up with Africa so people in the UK and South Africa have the opportunity to join the walk. The cities featured in the series of walks has a great fit with South African Airways extensive network across the country, so this is a great opportunity to showcase to a global audience the beauty of South Africa and the warmth and generosity of it's people".


Sun International Chief Operating Officer, Rob Collins: “It is a great privilege for our group to be involved in this walk, which seeks to touch the lives of South Africans in need. It is also an honour to be working with a cricketing hero.”


Nazareth House:

“Nazareth House is the oldest charity organisation (NPO) in South Africa, we have been caring for those in need for the past 130 years. We believe that with the contribution from Beefy Walking The Rainbow Nation we can implement a sustainable program so that we can continue to do what we love most; caring for those in need."


Kliptown Youth Project:

”This walk is not only going to change lives of those in need but give the world the opportunity to learn about how our differences as people has managed to impact each others lives positively, we

hope it will inspire our young children to be active members of the society and stand up against social issues affecting our communities. This initiative has challenged us to not only see situations as they come but stand up as a community and find solutions to fight against any challenges that we may come across.

“We are very thankful to be partnered with such a extraordinary initiative and not only are we benefiting from this but the whole team that will be participating in this walk is hoping to learn from us which is what makes it all exciting. We exchanging knowledge and finding solutions together in helping our society.”



“The funds raised from Beefy’s Rainbow Nation Walk will be greatly appreciated and beneficial to all the charities involved,” says Brent Cook of the Chipembere Rhino Foundation (CRF). “The money allocated to CRF will go a long way in funding monitoring and tracking technology, APU equipment, and the introduction of K9 tracking and apprehension units, as well as enabling rhino translocation assistance across Southern Africa, all of which contribute to the effective monitoring and protection of rhinos at privately-owned and governmental reserves.”

The walk will be open to 120 Day Walkers in each location - to sign up to join Sir Ian please visit:


For those wanting to do the whole walk, please contact our expert travel partner Africa Travel for more information on 020 7843 3500 or by emailing

For more details on this project please contact Sarah Botham,